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I dream in digital.
MRKTG + Social Media awesomeness. MBA student and community manager @ Florida International University. We're on Tumblr too! www.fiu.tumblr.com
"[A] marketing dept is a strategic innovation office, not an internal kinkos."
Seth Meranda (@smeranda) at the AMA’s higher ed panel.
Our jobs as digital communicators is to draw lines between business functions where lines previously could not be drawn. To connect ideas, people, places and create experiences. Social media is not the one in all but one of many ways we will now go about things. Our ultimate goal is to foster relationships and drive innovation.