Latest Tweets:
(Source: ringleaderjayy)
The No. 1 Habit of Highly Creative People
While the real number one habit of highly creative people is whatever works for them and only them (see this article), I can argue in favor of Leo Babauta’s top creative habit. In a word: solitude. Creativity flourishes in solitude. With quiet, you can hear your thoughts, you can reach deep within yourself, you can focus. (cameronmoll) You know, that is absolutely true. Read more at the link. I get so much more done when I have nice, long, isolated periods I can use to reflect. You can imagine that is difficult to attain in the crazy busy world of advertising, but I try my best. I get my best work done however sitting alone in the dark, at home, with a gin & tonic. I’m just joking. There’s no tonic. (notesfromthenapkin) Creativity isn’t something you can turn on or off, so the real tragedy of PR agencies is that we’ve generally eliminated the opportunity to be creative, day-by-day, with billable hours and other systems designed to make us more like other businesses. But here’s the catch. PR is not like other businesses. We exist to provide creative. It’s difficult to run a business without measurement. The key is to find the right things to measure and not get caught up in all minutiae. One factor to keep in mind is that there’s an abstract quality to being creative. Or looking at situations from other sides. So we have to be flexible on giving people the time to develop the way they think. The best ideas shouldn’t have to be born in brainstorms. They shouldn’t die there, either. (via girlmeetspr)
Oh… You like my writing, you say?
This past summer I was looking for a job in the creative field. I heard about a position at a very prestigious agency in NYC from a friend-of-a-friend who was the younger step-sister of the person that was hiring. I’m not even going to try to explain that.
However, I took a shot and applied for the position. I found out later that I got it but I would have had to drop out of college and move to NYC immediately. NEGATIVE! Anyways, the application process proved to be really interesting and I stumbled upon one of the questions I answered in my Moleskine.
Q: What’s your writing style like?
Lots of Internet memes, injections of pop culture and offbeat humor. I hate following the AP Stylebook. Who needs rules, right?
Oh, and I like to write about creative marketing. A lot. You can see my work here -> www.betsysoler.com </plug>
_____________________________________
What was the point of this, you ask? In today’s modern age, employers don’t need an AP Stylebook stickler. They’re looking for “special” personalities who aren’t afraid to take a jab and wrangle words and ideas. They like it quick, dirty and full of character. They like sass. Not to mention, they’re also looking for your work. Are you publishing your work on the internet? Don’t be afraid if you don’t have a lot of subscribers or followers. They know talent when they see it.
Would love to have this as a conference room! Gets the creative juices flowing (literally).
Is it a coincidence that I’ve seen this quote three times this week? I don’t think so. I’ve been thinking about what exactly is creativity and where does it come from. I guess we can get a little creative with the definition. <- Commentary is mine.
Clever Colgate adv
